UK glasses designer favoured by likes of Robert Downey Jr. to open pop-up shops
A British eyewear designer favoured by celebrities including Robert Downey Jr has revealed plans to launch
a chain of pop-up shops after seeing sales boom amid the trend to look good on Zoom calls in the
pandemic. Kirk & Kirk – founded by husband and wife duo Jason and Karen Kirk 30 years ago
said it is aiming to make its first “foray into retail” this autumn.
The move will see it enter the UK retail market directly, building on its current tie-up with 100 independent
optical retailers in Britain and more than a further 300 around the world.
Mr Kirk told the PA news agency: “We’re opening our first pop-up store,
our first foray into retail, in September, in Shoreditch.
Our plan is to be nimble and grow pop-up stores. We then expect to open half a dozen stores next spring in different locations across the UK and then from that will identify opportunities abroad.